- Writing and
editing
- Simple video production
- Social media
community building
- Newsletters
- Media and public
relations
- Press releases
- Public
speaking
- WordPress and basic HTML
WORK HISTORY
Farmington
Voice, Inc. – 7/2014-present – Founder/Publisher/Editor
Farmington
Voice provides daily news coverage of Farmington and Farmington
Hills, Michigan.
-
-
Engaged
a Facebook following of 2,300-plus fans within two years
-
Established
relationships with library, chamber of commerce, and other community
partners
LocalStew.com
– 2/2014-7/2014 – Editor (Contract)
Local
Stew is a local news and calendar website serving West Bloomfield.
-
Assisted
with a major website, mobile, and newsletter redesign
-
Revived
relationships with local organizations and businesses
-
Increased
site traffic by more than 150 percent, revitalized/established
social media accounts.
Reason
for leaving: Contract ended
Patch.com
– 9/2010-1/2014 – Local Editor
Patch.com
provides news and information in more than 900 U.S. cities.
-
Launched
and managed the Patch presence in Farmington and Farmington Hills
- Promoted the website through events, public presentations, SEO, and social
-
Consistently
hit website and social benchmarks and exceeded daily content
requirements
-
Developed
productive relationships with community leaders and local
organizations
Reason
for leaving: Layoff
Oakland
University – 7/2006-9/2010 – Publicist,
Department of Music, Theatre, and Dance
The
Department educates performers and educators, and offers free and
ticketed performances.
-
Promoted
events via press releases, e-blasts, social media, and community
outreach
-
Managed
department mailing lists, email lists, Web pages and social media
accounts
-
Created
direct mail pieces, posters, print advertisements, and flyers,
online and print recruiting materials
-
Coordinated
content, design, and mailing for an 8-page season brochure
Reason
for leaving: Accepted a position with Patch.com
Jewish
Community Center of Metropolitan Detroit – 7/2004-7/2006
– Marketing Specialist/Web Master
The
JCC's departments and programs serve the metro Detroit Jewish
community, with facilities in West Bloomfield and Oak Park.
-
Provided
administrative and day-to-day support for the marketing director
-
Managed
and redesigned jccdet.org
-
Assisted
with launch of the agency’s e-mail newsletter
-
Wrote
and distributed press releases and web content for 30-plus
departments and programs
-
Managed
relationships with professional staff and volunteers
Reason
for leaving: Accepted a higher paying public relations position at
Oakland University
WORK HISTORY
Engaged
a Facebook following of 2,300-plus fans within two years
Established
relationships with library, chamber of commerce, and other community
partners
Assisted
with a major website, mobile, and newsletter redesign
Revived
relationships with local organizations and businesses
Increased
site traffic by more than 150 percent, revitalized/established
social media accounts.
Launched
and managed the Patch presence in Farmington and Farmington Hills
Consistently
hit website and social benchmarks and exceeded daily content
requirements
Developed
productive relationships with community leaders and local
organizations
Promoted
events via press releases, e-blasts, social media, and community
outreach
Managed
department mailing lists, email lists, Web pages and social media
accounts
Created
direct mail pieces, posters, print advertisements, and flyers,
online and print recruiting materials
Coordinated
content, design, and mailing for an 8-page season brochure
Provided
administrative and day-to-day support for the marketing director
Managed
and redesigned jccdet.org
Assisted
with launch of the agency’s e-mail newsletter
Wrote
and distributed press releases and web content for 30-plus
departments and programs
Managed
relationships with professional staff and volunteers
Observer & Eccentric Newspapers – 3/1999-7/2004 – Reporter/Community Editor
Observer & Eccentric newspapers provide twice weekly print publications and online news covering communities in Oakland and Wayne counties.
- Reporter (1999-2002): Wrote 8-10 news stories per week; beats included city government, police, education, human interest, business
- Editor (2002-2004): Managed the editorial calendar, coached reporters, wrote editorials and personal columns, designed news pages and served as the "face" of the newspaper at community events
- Mentored and supervised summer interns
- Received multiple awards for editorial writing, column writing, and breaking news coverage
Reason
for leaving: Accepted a position with the Jewish Community Center